Overseas Exhibition Field Report: Tokoname, Aichi Takes on ITF Taipei International Travel Fair 2025 — A Maneki-Neko & Pottery City Next to Centrair Finds Real Traction in Taiwan
Tokoname City in Aichi Prefecture, located just beside Chubu Centrair International Airport, has long faced the challenge of being bypassed by overseas visitors. To address this, and to communicate the appeal of its signature “maneki-neko” culture and ceramic craftsmanship directly, Tokoname made its first appearance at Taiwan’s largest travel fair, the Taipei International Travel Fair...