MICE Basics
Gala Dinners and MICE: How to Leverage Gala Dinners to Elevate MICE Events — Historical Background and Practical Considerations
The MICE (Meetings, Incentive Travel, Conventions/Conferences, and Exhibitions/Events) industry plays a central role in facilitating international business and academic exchange, connecting companies, organizations, and academic institutions across borders. For event organizers, however, success is defined not only by the functional aspects of conferences or exhibitions, but also by the ability to maximize opportunities for interaction...