food

[Report] The appeal of MICE in Mie Prefecture lies in “mobility, cuisine, and experiences” – Strengths of Mie MICE revealed through a trial tour organized to develop new model tours

In December, I joined a trial tour conducted as part of Mie Prefecture’s “Model Course Development Project for Corporate MI Programs.” Within the prefectural government, the International Tourism Promotion Division has staff dedicated to MICE and high value-added tourism, and the prefecture is making a concerted effort to attract MICE events. This article introduces the...

Columns

[On-Site Report] Hakodate, Hokkaido Is One of Japan’s Top Cities for Workations: An In-Depth, Hands-On Look at Workation and Coworking Options

Hakodate, one of Hokkaido’s premier travel destinations, is also well suited to business travel and events such as MICE and workations. Our editorial team carried out an on-site workation and, from that perspective, reports on Hakodate’s appeal and practical information.All photos in this article were taken by our editorial team. 160 Years Since Opening to...

Japan Events

FOOMA JAPAN 2025 Report — A Vibrant Show Floor and Bold Moves by Long-Established Manufacturers and Startups

FOOMA JAPAN 2025 — the World’s Leading Food Processing Expo — has opened, inviting visitors to “Touch FOOMA, Taste the Future.” The show spans 21 fields across food manufacturing, with nearly 1,000 exhibitors presenting over 5,000 state-of-the-art solutions under one roof. We visited the venue to report on what’s happening at the forefront of the...