MICE News

International Matcha Congress 2026: World’s First International Matcha Conference to Be Held in Tokyo on November 12, 2026

International Matcha Congress 2026, described by the organizer as the world’s first and one of the largest international conferences dedicated to the matcha industry, will be held on November 12, 2026, at TOFROM YAESU Tower in front of Tokyo Station. The conference will bring together leading figures from the global matcha industry to discuss the...

TechGALA Japan 2026: BEYOND in Nagoya / Highlights of the Global Innovation Event, December 15–17

TechGALA Japan 2026:BEYOND will be held over three days, from December 15 to 17, 2026, in the Sakae and Tsuruma districts of Nagoya, Aichi Prefecture. Ahead of the event, the organizers have launched the official teaser website and announced the opening of applications for side events, along with the appointment of the event’s ambassadors. TechGALA:...

Japan Events Guide: 36 Major Exhibitions and Conferences in July 2026, Including IVS, Manufacturing World Tokyo, WebX, and KOZAROCKS

As Japan enters July 2026, the country moves into one of its busiest seasons for exhibitions, conferences, trade shows, and cultural events. Despite the summer heat, the month offers numerous opportunities to discover new products, technologies, business trends, and networking opportunities across a wide range of industries. This article highlights 36 major exhibitions and events...

Pokémon GO Celebrates Its 10th Anniversary as Pokémon GO Fest 2026: Tokyo Draws a Record 1.71 Million Participant

Pokémon GO, the location-based mobile game, reached a major milestone in 2026, marking the 10th anniversary of its launch. To celebrate the occasion, a special live event, Pokémon GO Fest 2026: Tokyo, was held with Tokyo Waterfront City serving as the main venue, attracting players from around the world. The event set new all-time records...

[On-site Report] SusHi Tech Tokyo 2026: Discovering Technologies That Could Shape the Future of MICE

SusHi Tech Tokyo 2026, one of Asia’s largest global innovation conferences, was held at Tokyo Big Sight from April 27 to 29, 2026. During our visit to the event, we set out to identify technologies with the potential to impact and support the future of the MICE industry. What kinds of innovations could transform meetings,...

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What Is GREEN×EXPO 2027? Dates, Venue, Highlights, and Exhibitor Information for the International Horticultural Expo in Yokohama, Japan

GREEN×EXPO 2027 (International Horticultural Expo 2027, Yokohama, Japan) will be held from March 19 to September 26, 2027, at the former Kamiseya Communication Facility in Yokohama, Kanagawa Prefecture. The expo will focus on flowers, greenery, agriculture, food, and coexistence with nature, featuring exhibits and experiential programs from Japan and around the world. This article provides...

ICCA 2025 Rankings Reveal Global Trends in International Association Meetings: Japan Leads Asia-Pacific with 77 Host Cities

The 2025 edition of ICCA’s Business Analytics Country and City Rankings Report provides valuable insight into both the current state and future direction of the global MICE industry. Published annually by the International Congress and Convention Association (ICCA), the report is regarded as one of the most influential benchmarks for international association meetings worldwide. In...

Mexico City World Cup 2026: What the Opening Day Revealed About Mega Event Management and Global Business Success

As the opening day of a mega-event arrives, how does an entire city respond? The 2026 World Cup, the world’s largest international football tournament, is being held across the United States, Canada, and Mexico. The tournament opened in Mexico on June 11, 2026, placing Mexico City at the center of global attention and activity. While...

【Opening in Spring 2027】THE NEXTT HOTEL to Open at Tokyo’s Tachikawa Station North Exit — Featuring a 1,050 sqm Grand Banquet Hall

THE NEXTT HOTEL, a new lifestyle hotel, is scheduled to open on March 1, 2027 in the north exit area of Tachikawa Station in Tokyo. Operated by Tachihi Hospitality Management, the property will feature one of the largest banquet halls in the Tama area and is designed to accommodate a wide range of MICE demand,...

[VivaTech 2026] Europe’s Largest Technology Festival Celebrates Its 10th Anniversary with an Expanded Vision

VivaTech, Europe’s largest startup and technology event, will return to Paris, France, from June 17 to 20, 2026, marking its milestone 10th edition. Organizers are expanding the event footprint this year and expect approximately 180,000 participants from around the world. From cutting-edge artificial intelligence technologies to cleantech solutions aimed at addressing environmental challenges, VivaTech 2026...

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【Opening in June 2026】Japan’s First Beach Resort-Style Courtyard Opens in Nago, Okinawa — Designed for Both Leisure and Business Stays (Courtyard by Marriott Okinawa Resort)

Business Stays at Japan’s First Beach Resort-Style Courtyard Opening in Nago, Okinawa Courtyard by Marriott Okinawa Resort, Japan’s first beach resort-style Courtyard hotel, is scheduled to open on June 15, 2026 along the scenic Kise Beach in Nago City, Okinawa Prefecture. Located approximately 60 minutes by car from Naha Airport, the property is surrounded by...

One Year Until the Opening of the International Horticultural Expo 2027: Latest Updates and Key Topics from GREEN×EXPO 2027, Including the One-Year-to-Go Press Conference, Official Uniforms, and Sponsorship Project Announcements

Yuzu Appointed as Official Ambassadors; Mana Ashida Appears at the One-Year-to-Go Press Conference With just one year remaining until the opening of the International Horticultural Expo 2027 (GREEN×EXPO 2027), scheduled to begin in March 2027 at the former Kamiseya Communication Site in Yokohama, a series of new announcements have been unveiled. In this article, MICE...

Sphere Abu Dhabi to Open on Yas Island in 2029 — First Sphere Development Project Outside the United States Expected to Support MICE Events with Capacity of Up to 20,000

The Department of Culture and Tourism – Abu Dhabi has announced Sphere Abu Dhabi, the first Sphere development project to be built outside the United States. Approximately USD 1.7 billion will be invested during the construction phase of the project ahead of its planned opening in 2029. Equipped with cutting-edge immersive technology, the venue is...

South Gate Hotel Okinawa Opens in Naha on May 23 — A New Hub Offering Facilities and Accessibility for Growing MICE Demand

Plan・Do・See Co., Ltd. will open South Gate Hotel Okinawa, an urban resort hotel directly connected to the Tomari Port Passenger Terminal Building in Naha City, Okinawa Prefecture, on May 23, 2026. Located approximately 11 minutes by car from Naha Airport, the hotel offers excellent accessibility along with banquet facilities accommodating up to 570 guests and...

June 2026 Trade Shows & Events in Japan: 38 Featured Exhibitions and Conferences Including FOOMA JAPAN, GAME FUTURE SUMMIT, and the Automotive Engineering Exposition

Trade Shows & Events in Hokkaido DXPO Sapporo ’26 (Back Office / Sales & Marketing / IT & Information Systems / E-Commerce) June 30 – July 3　Access SapporoA business exhibition focused on operational efficiency and digital transformation (DX) for corporate management and administrative departments. The event covers areas such as back-office operations, sales and marketing,...

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May 2026 Trade Shows & Events in Japan: 41 Featured Exhibitions and Conferences Including Japan Hobby Show, SusHi Tech Tokyo, Automotive Engineering Exposition, and BitSummit

With the busy start of the new fiscal year beginning to settle down, this is also a time when many professionals may have a little more room to focus on new ideas and opportunities. This month as well, we have compiled a selection of trade shows and events that may provide useful business insights and...

CUEW Showcase & Conference to Be Held in Shibuya, April 9–12, 2026, Supporting Global Expansion of Artists

CUEW Showcase & Conference, an international event where music, culture, and business intersect, will take place over four days from April 9 to 12, 2026, in Shibuya, Tokyo. The event aims to create new connections between Japan, Asia, and the global market, providing a platform to support artists’ international expansion and to generate new business...

Tradimo Kyoto Gojo, Hilton Grand Vacations Club to Open on March 18, 2026A timeshare resort in Kyoto offering all-suite accommodations of 50 square meters or more, designed for extended stays

A new style of stay will be introduced in Kyoto, a historic city that continues to attract travelers from around the world. Hilton Grand Vacations will open Tradimo Kyoto Gojo, Hilton Grand Vacations Club—its first timeshare resort in Kyoto—on March 18, 2026. Following properties in Odawara and Sesoko Island, this will be the company’s third...

IZAN Inc. Launches “MICE ZINE,” the Industry’s First Career-Focused ZINE for the MICE SectorAimed at students, the publication seeks to create opportunities to spark interest in the MICE industry

“My First MICE”: Introducing the MICE industry to students for the first time Delivering directly to students before they become familiar with MICE “MICE TIMES ONLINE,” a media platform that provides information on the MICE industry (operated by IZAN Inc.), has published a free paper titled “MICE ZINE” as a new initiative to connect young...